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Do You Know Enough? The New Customer Experience Question: Why?
BIOGRAPHIES:
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Lynnette Montgomery
VP of E-Commerce
Levenger Co.
Lynnette Montgomery, VP of E-Commerce, Levenger Co.
Lynnette Montgomery is Vice President of E-Commerce at Levenger, Co. and has been leading the online business for over 8 years. Lynnette is responsible for all aspects of the Levenger.com business including online marketing and customer acquisition, Internet design and development, merchandising, increasing Internet sales and enhancing the customer experience. Since 1998, Lynnette has grown the online channel to over 65% of Levenger's direct-to-consumer business. Prior to joining Levenger, Lynnette worked for a direct mail and interactive marketing company as Director of Operations and Customer Service. She holds a BA in Marketing from the University of South Florida.
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Geoff Galat
Vice President, Marketing & Product Strategy
Tealeaf
Geoff Galat, Vice President, Marketing & Product Strategy Geoff is responsible for overseeing marketing and product strategy at Tealeaf. Geoff has more than eighteen years of experience in technology marketing, most recently as Vice President of Marketing & Product Management at Tumbleweed Communications, evangelizing the use of the Internet as a channel for secure messaging & communications. Prior to Tumbleweed, Geoff was Vice President of Marketing at Luminate Corporation. In that role, he was a key member of the management team that introduced the concept of the Management Service Provider for Web-based application management. Geoff also served six years at Mercury Interactive in a variety of marketing management roles, culminating as Vice President of Corporate Marketing, and was instrumental in Mercury Interactive developing brand awareness and establishing the markets for application testing and application performance management.
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Mark Del Franco
Managing Editor
Multichannel Merchant
A reporter with the magazine since 1998, Mark is responsible for the OPERATIONS + FULFILLMENT component of MULTICHANNEL MERCHANT, including the O+F ADVISOR and O+F CONTACT CENTER ADVISOR e-newsletters. He previously covered sports, marketing, and commercial real estate for a variety of publications.
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